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Labor Day & Back-to-School Report |
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Labor Day and the Back-to-School period are two of the more unsung events of the year in terms of consumer spending. Despite this, total expected spending is set to top 25 billion dollars in 2018, with the average family spending more than $600 in the process, according to the NRF. |
Read the report for:
- Top content trends across publishers
- Top Facebook native content on Labor Day/Back-to-School
- Content from brands that was successful on social
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Labor Day & Back-to-School Report
TopSocial Media Trends
Labor Day and the Back-to-School period are two of the more unsung events of the year in terms of consumer spending. Despite this, total expected spending is set to top 25 billion dollars in 2018, with the average family spending more than $600 in the process, according to the NRF.
Along with the Back-to-College period, it rivals the winter holidays in terms of total spending per person, and dwarfs many of the other more recognized holidays of the year.
In this report we will look at publishers and brands that created successful content around the holiday last year to prepare for Labor Day 2018.
Along with the Back-to-College period, it rivals the winter holidays in terms of total spending per person, and dwarfs many of the other more recognized holidays of the year.
In this report we will look at publishers and brands that created successful content around the holiday last year to prepare for Labor Day 2018.