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How PR can close business |
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A resounding 87 percent of PR executives don’t believe “Public Relations” will describe the work they do in just five years from now. Indeed, the top eight PR firms have seen a 0.8 percent decrease in their revenue growth. Instead, small and mid-size firms have seen strong growth this year: these agencies are nimble, flexible, and entrepreneurial. Only the agencies that are embracing data are poised to win trust (and new business) from leading brands. In our report, we look at how PR professionals can leverage social data and audience insights to win and expand |
Read the report for how to:
- Use predictive & real-time data to inform your campaign activations
- Find angles to break through the noise on busy news days
- Understand what’s going viral across any industry or audience
- Find newsjacking opportunities & opportunities your competitors have missed
- Use social data to close business
| Download Now |
How PR can close business
with predictive insights
A resounding 70 percent of PR professionals don’t believe “Public Relations” will describe the work they do in just five years from now. Indeed, the top eight PR firms have seen a 0.8 percent decrease in their revenue growth.
Instead, small and mid-size firms have seen strong growth this year: these agencies are nimble, flexible, and entrepreneurial. Only the agencies that are embracing data are poised to win trust (and new business) from leading brands.
Instead, small and mid-size firms have seen strong growth this year: these agencies are nimble, flexible, and entrepreneurial. Only the agencies that are embracing data are poised to win trust (and new business) from leading brands.
In our report, we look at how PR professionals can leverage social data and audience insights to win and expand business