2018 Easter - Travel Report

The Top Food & Candy Trends on Facebook, Pinterest, & Instagram



EASTER 2018 - SOCIAL MEDIA REPORT





With consumers ready to celebrate spring and St. Paddy’s Day revelries over, Easter is the next big holiday for brands.

According to the NRF, spending for Easter was expected to reach $18.4 billion in 2017, a new all-time high. We took a look at how retail brands can reach their target audience on web, Facebook, and Instagram.




Read the report for social media analytics on:

  • The top engaging stories and apparel brands around Easter

  • Which influencers to partner with for Easter content

  • The top platforms and formats for Easter

  • The share of voice from fashion brands on Easter


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With consumers ready to celebrate spring and St. Paddy’s Day revelries over, Easter is the next big holiday for food and candy brands.


According to the NRF, spending for Easter was expected to reach $18.4 billion in 2017, a new all-time high. We took a look at how food brands can reach their target audience on web, Facebook, and Instagram.

  • The top engaging stories and food brands around Easter

  • Which influencers to partner with for Easter content

  • The top platforms and formats for Easter

  • The share of voice from candy brands on Easter