Using social data, we investigated the rise of hyper-political sites during and beyond the US presidential election and what this means for the future of publishing
How hyper-political publishers rose on social media and whether they have staying power.
Who the big players on both the conservative and liberal side are.
Which mainstream news outlets compare to the partisan sites.
How headlines of major publishers have shifted to being more political and somber.
What brands need to be aware of to navigate this politically-charged landscape.