The 2018 Guide to Influencers: Top Web, Facebook, Pinterest, YouTube, & Instagram Trends |
Influencers can turbocharge a brand’s reach, giving them access to new audiences. A Nielsen report found that 92 percent of customers trust the recommendations of a stranger (or, influencers) over brands.
Influencers create an opportunity to reach new audiences through a genuine moment vs. an advertisement. Our data shows that for brands big and small, these campaigns make a difference. |
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