4th of July on Social Media



The Fourth of July is a widely celebrated holiday for the US and brought in over 40 million engagements on social this year, blowing last year's 8 million out of the water.

We’re breaking down the most popular stories and campaigns, as well as taking a closer look at what was successful on Facebook, Twitter & Instagram.


In this report, we will cover:


In this report, we will cover:
  • Which July 4th-specific content received the most engagement

  • Which brands had the top July 4th Facebook posts

  • Which trends emerged on Twitter & Instagram

  • How this year’s engagement compared to last year
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4th of July on Social Media
Social Media Insights
The Fourth of July is a widely celebrated holiday for the US and brought in over 40 million engagements on social this year, blowing last year's 8 million out of the water.

We’re breaking down the most popular stories and campaigns, as well as taking a closer look at what was successful on Facebook, Twitter & Instagram.