Toy Brands & Social Media Trends

Impact of Social Media 
On Black Friday Sales

Last week we distributed a report on how brands were engaging buyers on social media in preparation for Black Friday. Upon reviewing the sales performance of each of these brands and comparing it to our report, we start to see that social engagement can be used to predict performance.

We take a deeper look into what's driving sales on Black Friday across major retailers & brands, such as: Target, Dell, Walmart, Apple, Best Buy, Samsung, PlayStation, JC Penny, Macy's, Kmart, Gap, Nike and many more. 

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