Toy Brands & Social Media Trends

Valentine's Day on Social Media: What to Know for 2018

In 2017, consumers spent $18.2 billion on Valentine’s Day gifts. We took a look at what social media trends emerged, and which brands across gifts, evenings out, jewelry, and more, were able to pique consumers’ interest, both in 2017 and ahead of this year.

Read the report for:

• The top engaging stories and brands around Valentine’s Day
• Which influencers to partner with for Valentine’s content
• The top platforms and formats for Valentine’s Day
• The share of voice from brands on Valentine’s Day

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