The Cultural Response to COVID-19

COVID-19 has been one of the greatest drivers of engagement of the digital age, with publications seeing massive rises in engagement during the month of March as they have covered the crisis. 

Within that, there have been some narratives that have emerged that are more tangential to the topic, and more about the changes to our everyday lives that have arisen as a result of the virus and our new living situations.

In this report, we will explore:

  • The different trends that have emerged as people alter their routines

  • When these changes received the most engagement

  • The top publishers writing about each trend

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