Social Video Report: Summer 2020

Video remains a huge part of any social strategy, and it's crucial to understand what makes a successful strategy.

We've taken a look back at the first half of 2020 on Facebook, Twitter, and Instagram, to see which accounts have seen high engagement to their videos, what type of content people are engaging with, and how they are engaging with it.

In this report, we will explore:

  • The most engaged Facebook video Pages of 2020
  • The types of reactions different video Pages drive
  • The top video content on Facebook, Twitter, and Instagram
  • The differences between the types of videos posted on different platforms

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