2021 popular flavors & trends

Flavors are high stakes for everyone, whether it's restaurants, beverage makers, consumer goods brands, customers who are vegan, or foodies looking for the next adventure.

There have been more than 24 million engagements with articles about flavors between May 2020 and April 2021, and this year the level of creativity has continued to captivate consumers.

There have been ice cream flavors launched with celebrities, surprising brand collaborations, and unexpected flavor combinations. .

In this report, we will explore:

  • When engagement with flavors is highest and the product launches associated with the spikes
  • Notable influencers on Facebook and Instagram
  • The specific kinds of flavors that have been generating top engagement this year

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