Flavors are high stakes for everyone, whether it's restaurants, beverage makers, consumer goods brands, customers who are vegan, or foodies looking for the next adventure.
There have been more than 24 million engagements with articles about flavors between May 2020 and April 2021, and this year the level of creativity has continued to captivate consumers.
There have been ice cream flavors launched with celebrities, surprising brand collaborations, and unexpected flavor combinations. .